𝐓𝐀𝐌𝐀𝐔𝐋𝐈𝐏𝐀𝐒 𝐋𝐀𝐔𝐍𝐂𝐇𝐄𝐒 "𝐂𝐀𝐓𝐑𝐈𝐍𝐀𝐒 𝐀𝐍𝐃 𝐂𝐀𝐓𝐑𝐈𝐍𝐄𝐒 𝐂𝐎𝐍𝐓𝐄𝐒𝐓" 𝐓𝐎 𝐓𝐄𝐀𝐂𝐇 𝐘𝐎𝐔𝐓𝐇 𝐀𝐁𝐎𝐔𝐓 𝐃𝐈𝐀 𝐃𝐄 𝐋𝐎𝐒 𝐌𝐔𝐄𝐑𝐓𝐎𝐒

 from Periodico Contacto~October 17, 2025

Seeking to highlight Mexican traditions surrounding the Day of the Dead, the call is aimed at people 20 years of age and older, residents of all Tamaulipas municipalities.

Ciudad Victoria, Tamaulipas.- The State of Tamaulipas, the Tamaulipas DIF System, and the Ministry of Social Welfare, through the Tamaulipas Institute for Culture and the Arts (ITCA), are launching a new edition of the "Catrinas and Catrines Contest," this time focusing on the pride of being from Tamaulipas.

"This contest represents an opportunity to express and disseminate our intangible heritage to all Tamaulipas residents through our traditions as Mexicans. Therefore, committed to Governor Américo Villarreal's vision of honoring our Tamaulipas roots, this time the competition calls for entries to represent that identity through creative characterization," commented ITCA General Director Héctor Romero-Lecanda.

This competition is open to people over 20 years of age who reside in the state. They will be judged on their creativity and originality, makeup and characterization, stage performance, and, of course, their use of elements that identify Tamaulipas, which may include aspects of characters, traditions, clothing, heritage, and nature.

“Tamaulipas is rich in cultural and historical diversity, so we hope people from different municipalities will register, as a way to showcase the rich mosaic of traditions that come together in our territory,” Romero-Lecanda added. 

In addition to participating in one of the most representative cultural events in the capital of Tamaulipas, contestants will be eligible for three prizes: $30,000, $20,000, and $10,000 pesos for first, second, and third place, respectively.

Registration for “Almas Tamaulipecas” must be made at the Directorate of Cultural and Historical Heritage of the Tamaulipas Institute for Culture and the Arts, located in the “Tiempo Nuevo” government building, or online through the form included in the call, which closes on October 26 of this year and is available at the following link: https://tinyurl.com/6mzftsrv and on the ITCA Tamaulipas social media.