Friday, February 21, 2025

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SAN DIEGO (Border Report) — The head of Tijuana’s Tourism and Conventions Committee says American tourists, especially from Southern California, continue to visit the city of Tijuana despite President Donald Trump’s border policies and rhetoric against illegal immigration.

Committee chair Teresa VelΓ‘zquez told reporters on Thursday they feared a backlash, but it has not materialized as visits from Americans to Northern Baja California have kept pace with previous years.

“We see visits at a normal rate including tourism for real estate, medical and sports purposes, we have not seen tourism drop,” she said.

VelΓ‘zquez believes strong ties within the San Diego-Tijuana region bond people who share a culture and traditions in spite of the border and politics.

Baja California receives 28 million visitors per year and almost 60% are U.S. residents mostly from California, according to VelΓ‘zquez.

“Thousands of Americans cross the border daily for medical reasons or recreational opportunities, many come to visit family or simply get away for the weekend.”

VelΓ‘zquez said the city of Tijuana and Northern Baja region are planning several large events for this year to bring back even more visitors to the area.

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